hand lotion in pump bottle
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hand lotion in pump bottle
Third, humanized and interesting comestics packaging design
Good cosmetic packaging can not only meet the material needs of consumers, but also provide consumers with the enjoyment of lifestyle. In Japan, as small as a chopstick, as large as the courtyard building, everywhere reflects the pursuit of perfection, in the details of the concept of humanized design to show the exquisite, to bring consumers a sense of pleasure in use. In the design of cosmetic packaging, it is natural to pay attention to details, demanding perfection of the craftsman spirit. Such as Belle
Figure 4-13 Kanebo Wash powder
Treasure's enzyme wash powder (Figure 4-13), taken in small granular individual packets
Container, portable and hygienic, and the use of not easy to be squeezed hexagonal shape, convenient position fixed, will not roll at will, diagonal opening design allows users to easily and quickly open the package.
The use of interest in the design of cosmetic packaging makes the product have affinity, product information can be passed to consumers in a pleasant purchasing environment, and stimulate consumers' desire to buy. Interesting products are a good medicine in the homogenized products everywhere in today's market, and consumers can not help but laugh when they pass the shelf, even if they do not promote consumer purchase behavior, they will leave a visual impression in their minds that cannot be ignored. In order to make consumers not feel boring and boring when purchasing and using products, Japanese Cosmetics Packaging design also pays attention to the embodiment of interest. For example, many manufacturers play with creativity on facial masks (Figure 4-14), using cartoon images, movie characters, traditional patterns, animal images and other interesting elements, so that consumers have a fresh experience when using the basic functions of the product.